Subtle changes to images can make or break the overall aesthetic. Photoshop is more than capable of adding breathtaking enhancements that provide value that even the best photographers often cannot. One such enhancement, beams of light, takes a bit of finagling to master. But once learned, the effect is powerful. Enhance your landscape photography with “god rays”, or beams of light, in Photoshop. Here is a video tutorial to show you how it works using some simple Photoshop effects.
When considering a video camera for your advertising agency or digital marketing company, ask yourself a few questions: What is my budget for a camera body? Not lenses or accessories. What am I shooting? Commercials? Interviews? Property? What do my clients expect in terms of quality? 4K? 1080p? A camera is just one piece of the puzzle for producing great video. We will cover that in a future blog post. But for the purposes of this article, the above questions should get you in the ballpark as to what type of video body you’ll need: either a DSLR or dedicated video […]
Focusing DSLR Video DSLR video changed the game when Canon inadvertently stumbled onto the high-quality, low-cost video solution years back. But one major challenge with DSLR video is with the ability (or inability) to focus. That shallow depth of field is useless unless used properly, and out-of-focus shots means losing the shot itself! What is follow focus? From Zacuto: A follow focus is a focus control device used for shooting film or video. The act of changing focus is called a focus pull or rack focus. A follow focus is not strictly necessary when shooting, but having one on your camera allows […]